Price without Fear

Episode 4 - How to develop the most valuable proposition.

Episode Summary

Welcome to episode 4 of the Price without Fear podcast. The podcast where we discuss all things relating to pricing, value, selling and negotiating and how you can understand, develop and combine these skills to achieve the prices you deserve, earn what you’re really worth and feel great about it. Too often I see people undervaluing their products, services, their business and themselves. They get angry, frustrated and annoyed for letting this happen. Imagine being so clear about your proposition, your difference and the value and results you get your customers that winning sales becomes easier, you don't need to negotiate and your customers are happy to pay the price you’re asking. Imagine. Achieving the profit levels your expertise, pride and passion deserve. Imagine. Going from being frustrated, angry and annoyed to feeling appreciated, successful and fulfilled. After all you’re great at what you do. My aim is to: - Give you the knowledge, skills and tools to get the prices and profit you deserve. - Feel confident to ask for the prices, fees, rates you want and get them. - Help you take practical actions that will make a real difference to you and your business. We help you become more confident at pricing, value selling and negotiating, in whatever business you’re in - we help you Price without Fear.

Episode Notes

Episode Notes

This episode introduces you to the idea of a quantified, differentiated, monetised value proposition.

in short the most valuable type of proposition you can have that is proven to enable you and your business to win more sales, more often, at a higher price.

In this episode ...

In episode 4 we'll be covering:

  1. Why this is important - the research and the practice.
  2. Why quantifying and monetising value is crucial.
  3. The process to achieve this proposition.

Hope you enjoy the episode and as always please get in touch if you'd like to discuss anything.